How Your Healthcare Marketing Strategy Can Address Health Disparities While Driving More Consumers to Your Health Services
Did you know that your healthcare marketing efforts can significantly help to reduce health disparities? Reducing healthcare disparities through...
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AHA Launches Flu Prevention Campaign
Want to keep your community healthy this flu season? Join the American Hospital Association (AHA) in its “United Against the Flu” campaign.
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What Causes Healthcare Facebook Ad Disapprovals?
Almost every healthcare digital marketer has experienced a Facebook ad disapproval at some point. Because regulations and restrictions are...
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Why It's Time to Work Your Healthcare Brand
Fasten your seat belts, healthcare marketers. Retail giant, Walmart, plans to open low-cost primary health clinics with prices 30 to 50 percent...
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The Fast Track to Finding Patient Testimonials
Is it always a last-minute scramble to find patients for your video shoot? Here’s what smart healthcare marketers do to make finding patients a...
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Healthcare Content: What's the Right Tone?
In healthcare, marketers know how important it is to “strike a chord” with their audience. It’s a connection that makes readers more likely...
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How to Tap the Power of Wearables
Smartwatches are no longer just for counting steps or tracking heartrates.
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How Social Listening Improves Your Brand
If your organization uses social media as a one-sided conversation, hear this: You may be missing out on a...
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Marketers: Help! My Practice Was Acquired
Has your healthcare practice has been hit by the industry’s record-breaking merger and acquisition activity? Here’s how to tweak your...
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Texting with Doctors, Are We There Yet?
Texting is tremendously popular because it’s quick and easy. If only healthcare providers could text with their patients, right? You may soon...
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