Digital Marketing | Cox Health Marketing

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The Fast Track to Finding Patient Testimonials

Is it always a last-minute scramble to find patients for your video shoot? Here’s what smart healthcare marketers do to make finding patients a...

Smartwatches are no longer just for counting steps or tracking heartrates.

If your organization uses social media as a one-sided conversation, hear this: You may be missing out on a...

Texting is tremendously popular because it’s quick and easy. If only healthcare providers could text with their patients, right? You may soon...

Did you know prestigious healthcare organizations are using Facebook Live to stream beneficial medical information to consumers – and seeing...

When users stop engaging, it means your ad isn’t connecting. How do you fix it? Data can help you find the right audience and a more relevant...

Patients with an urgent medical need or complex health condition expect to find help when they need it. Could they find your practice easily online?

Fifty percent of today’s healthcare leaders do not offer what patients want — differentiated, personalized and on-demand digital experiences....

It often feels like healthcare is as much about managing change as it is about keeping people well. In truth, the industry is ripe for disruption...

If you don’t measure performance, you’re flying blind. However, if you collect too much data...

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