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  • Marketing Insights

What Matters When Care is Urgent?

The Cox Health Marketing Urgent Care Consumer Insights Study reveals the latest trends and perceptions of patients seeking immediate treatment. Learn about what matters most to consumers when choosing an urgent care provider.

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7 Healthcare Digital Trends to Kick Off the New Year

There’s no time like the present to re-think your marketing efforts and implement new strategies. Healthcare continues to evolve quickly with...

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What's on Your 2019 Healthcare Marketing Checklist?

Healthcare is changing faster than you can say “Alexa, is it the flu?”, and so is healthcare marketing. Today patients are consumers armed...

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Should I Hire a Marketing Manager or a Physician Liaison?

Do you know the difference between a marketing manager and a physician liaison? The two jobs are easy to confuse. That’s because...

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12 Steps to Healthcare Landing Pages that Convert

Your campaign is set to drive prospects to your landing page. Before you press “go,” take a good look at the user experience. You may not have...

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3 Reasons to Offer Healthcare Price Transparency

In the retail world, price transparency is the norm. Consumers hop on sites like Amazon to shop around, read reviews, find the best deal and...

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Strategies to Prove Your Marketing ROI

How do you prove your marketing works? By calculating return on investment or ROI. It’s a concept that baffles many a practice administrator or...

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How to Develop a Smart Healthcare Marketing Plan

Ask ten healthcare marketing professionals, “What’s the No. 1 thing I should do with my marketing efforts?” and you’ll get ten different...

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Marketing Strategy Crafted by Healthcare Experts

At Cox Health Marketing, we're passionate about matching the right patients to the right physicians. Our team of healthcare experts has created a...

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5 Steps to SEM Success for Your Healthcare Practice

Are you managing your practice’s search engine marketing (SEM), but not getting positive results? Start by meeting patients on their search...

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