Consumer/Patient Engagement | Cox Health Marketing

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Are Sports Sponsorships Worth the Investment?

Health organizations increasingly pursue sports sponsorships, spending millions for things like stadium naming rights. It must be worth it, right?...

Patients with an urgent medical need or complex health condition expect to find help when they need it. Could they find your practice easily online?

It often feels like healthcare is as much about managing change as it is about keeping people well. In truth, the industry is ripe for disruption...

While variety may be the spice of life, too much makes life harder. Scientists call it Hick’s Law. Consumers call it choice overload.

At Cox Health Marketing, we're passionate about matching the right patients to the right physicians. Our team of healthcare experts has created a...

It's a fact: men would rather chew leather than see a healthcare provider. Well maybe not chew leather, but surveys do show that 60 percent of men...

“Great things in business are never done by one person; they’re done by a team of people.” This quote from Steve Jobs, the late Apple...

Once an economic movement reserved only for the purchase of goods, consumerism has spread to service-based industries including healthcare. Is...

Orthopedic providers will gain a new generation of patients if they understand what matters most to Millennials and respond to them. This...

Henry Ford once said, "If there is any one secret of success, it lies in the ability to get the other person's point of view and see things from...

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