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Free Resources for Promoting Patient Safety During the Holidays
As the holiday season kicks into high gear this year, remember, your patients see you as a trusted source for how to stay healthy and safe. Did...
Marketing to Patients with Work-from-Home Injuries
Ideas to develop a plan for marketing to the emerging work-from-home patient population.
4 Tactics for Positioning Your Practice as Consumer-First
COVID-19 has no doubt changed patients’ healthcare expectations and accelerated the need for a more consumer-first mindset. Healthcare marketers...
Today's Opioid Crisis: How Healthcare Marketers Can Help
For the more than 20 million Americans who battle substance abuse disorder (SUD), the pandemic has been a tornado, shattering sources of help and...
Why Positive Social Media Messages Work Right Now
If you’re tired of stressful posts on social media, you’re not alone. More than half of 2,000 people surveyed said they’ve...
Getting Ready for Flu Season Amid COVID-19
Is your community ready for flu season? It’s just around the corner with flu activity typically kicking off in October, surging in December and...
Telehealth: Don't Stop Now
The COVID-19 crisis tore down the barriers to telehealth and brought about the rapid adoption of virtual care. True to its promise, telehealth has...
3 Ways to Maximize Patient Volume
After the dramatic shifts wrought by COVID-19 during the first half of the year, many hospital marketers are now thinking, “How can we recover...
5 Ways to Keep Your Staff Resilient
We hoped for a sprint. Instead, we got a marathon as the COVID-19 pandemic threatens to run long and wear the healthcare workforce down. It’s...
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