Effective Healthcare Marketing Tips to Grow Your Aesthetics/Plastic Surgery Practice
Plastic surgery and aesthetics are especially competitive fields within the healthcare industry, because you are often competing for patients’...
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Marketing to Patients with Work-from-Home Injuries
Ideas to develop a plan for marketing to the emerging work-from-home patient population.
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4 Tactics for Positioning Your Practice as Consumer-First
COVID-19 has no doubt changed patients’ healthcare expectations and accelerated the need for a more consumer-first mindset. Healthcare marketers...
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Today's Opioid Crisis: How Healthcare Marketers Can Help
For the more than 20 million Americans who battle substance abuse disorder (SUD), the pandemic has been a tornado, shattering sources of help and...
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Why Positive Social Media Messages Work Right Now
If you’re tired of stressful posts on social media, you’re not alone. More than half of 2,000 people surveyed said they’ve...
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Getting Ready for Flu Season Amid COVID-19
Is your community ready for flu season? It’s just around the corner with flu activity typically kicking off in October, surging in December and...
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Telehealth: Don't Stop Now
The COVID-19 crisis tore down the barriers to telehealth and brought about the rapid adoption of virtual care. True to its promise, telehealth has...
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3 Ways to Maximize Patient Volume
After the dramatic shifts wrought by COVID-19 during the first half of the year, many hospital marketers are now thinking, “How can we recover...
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5 Ways to Keep Your Staff Resilient
We hoped for a sprint. Instead, we got a marathon as the COVID-19 pandemic threatens to run long and wear the healthcare workforce down. It’s...
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How to Win Millennial Patient Loyalty
Here’s some good news for primary care physicians. All that work you’re doing to modify your practices for the COVID-19 pandemic may be just...
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