Marketing Insights

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Marketing Insights

What Matters When Care is Urgent?

The Cox Health Marketing Urgent Care Consumer Insights Study reveals the latest trends and perceptions of patients seeking immediate treatment. Learn about what matters most to consumers when choosing an urgent care provider.

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Strategy Highlights for Urgent Care Providers

Patients have more options than ever when it comes to healthcare. To stay ahead of the competition, urgent care providers should focus on 3...

How to Boost Community Wellness and Your Brand

Today’s consumers expect providers and hospitals to contribute to their wellness. Luckily, you already have a tool for that: marketing....

Discover the Future of AI in Healthcare

Is artificial intelligence (AI) here to stay? The answer is a resounding...

5 Reasons to Make Your Site Accessible

Nearly 50 million Americans have a disability. That’s almost 20 percent of the population. Their disabilities range from...

7 Healthcare Digital Trends to Kick Off the New Year

There’s no time like the present to re-think your marketing efforts and implement new strategies. Healthcare continues to evolve quickly with...

What's on Your 2019 Healthcare Marketing Checklist?

Healthcare is changing faster than you can say “Alexa, is it the flu?”, and so is healthcare marketing. Today patients are consumers armed...

Should I Hire a Marketing Manager or a Physician Liaison?

Do you know the difference between a marketing manager and a physician liaison? The two jobs are easy to confuse. That’s because...

12 Steps to Healthcare Landing Pages that Convert

Your campaign is set to drive prospects to your landing page. Before you press “go,” take a good look at the user experience. You may not have...

3 Reasons to Offer Healthcare Price Transparency

In the retail world, price transparency is the norm. Consumers hop on sites like Amazon to shop around, read reviews, find the best deal and...

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