Marketing Insights

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4 Reasons for LASIK Surgery’s Surprising Surge

We’re seeing four reasons that LASIK is enjoying a burst in popularity—all of them related to COVID-19 and its impact on daily life.

Is your community ready for flu season? It’s just around the corner with flu activity typically kicking off in October, surging in December and...

The COVID-19 crisis tore down the barriers to telehealth and brought about the rapid adoption of virtual care. True to its promise, telehealth has...

After the dramatic shifts wrought by COVID-19 during the first half of the year, many hospital marketers are now thinking, “How can we recover...

We hoped for a sprint. Instead, we got a marathon as the COVID-19 pandemic threatens to run long and wear the healthcare workforce down. It’s...

Here’s some good news for primary care physicians. All that work you’re doing to modify your practices for the COVID-19 pandemic may be just...

It’s no secret that consumers are more hesitant to visit their physician’s offices than ever before. In fact recent studies show...

It’s a troubling trend. Vulnerable patients fear a doctor or hospital visit may expose them to potentially deadly COVID-19. But if they don’t...

May is AANA’s National Nurses Month, the perfect time to launch or renew your nurse recognition program. Even if you’re low on budget, you can...

Strategic planning? Now? Yes. If you want your practice to move from COVID-19 response mode to recovery, to success in your future market —...

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