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  • Marketing Tips

The Fast Track to Finding Patient Testimonials

Is it always a last-minute scramble to find patients for your video shoot? Here’s what smart healthcare marketers do to make finding patients a...

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Marketing Tips

The Fast Track to Finding Patient Testimonials

Is it always a last-minute scramble to find patients for your video shoot? Here’s what smart healthcare marketers do to make finding patients a...

Read More

Marketing Tips

Healthcare Content: What's the Right Tone?

In healthcare, marketers know how important it is to “strike a chord” with their audience. It’s a connection that makes readers more likely...

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Marketing Tips

How Social Listening Improves Your Brand

If your organization uses social media as a one-sided conversation, hear this: You may be missing out on a...

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Marketing Tips

Marketers: Help! My Practice Was Acquired

Has your healthcare practice has been hit by the industry’s record-breaking merger and acquisition activity? Here’s how to tweak your...

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Marketing Tips

Texting with Doctors – Are We There Yet?

Texting is tremendously popular because it’s quick and easy. If only healthcare providers could text with their patients, right? You may soon...

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Marketing Tips

Facebook Live: A Powerful Way to Share Content

Did you know prestigious healthcare organizations are using Facebook Live to stream beneficial medical information to consumers – and seeing...

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Marketing Tips

Why Storytelling Belongs in Healthcare Marketing

Highlighting “technology and procedures” in advertising campaigns is an easy default for healthcare marketers. Is it important to showcase...

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Marketing Tips

Get Ready for Healthcare at Home

Healthcare CEOs and practice leaders agree. Healthcare at home is the future. But before you invest in snazzy apps and software, find out how your...

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Marketing Tips

Why Your CTR is Bottoming Out

When users stop engaging, it means your ad isn’t connecting. How do you fix it? Data can help you find the right audience and a more relevant...

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